Friday, February 27, 2009

MAKING MONEY WITH PRIVATE LABEL RIGHTS

When people search on the internet they’re looking for one thing: Information. Your job as a website owner is to provide them with the information they’re looking for. The quality of your content will have a direct effect on the success of your online efforts. Good content will draw in traffic from search engines and make your site a valuable place for visitors.
The question then is “How do I get good content?” This is especially important if you don’t have time to write content for yourself.

Private Label Rights refer to content that has special privileges attached. If the content you purchase has PLR rights, you can alter it to suit your needs; you can make changes to the texts, add your name as the author and distribute it anywhere you like.
There are many different types of PLR content available. Many writers offer PLR article packages. These packages typically come with 10 to 30 articles around a topic and can vary in length from 300 words to 750 words each. You can also buy full-length ebooks, short reports with private label rights. Some PLR providers include graphics and sales page with their PLR packages.

The key thing to know is that PLR content requires some altering. They aren’t meant to be used as they are. Remember that the content package is in the hands of several other marketers. You need to make some changes to make it stand out.
A good rule is to edit your PLR content by at least 25%. The main changes you’ll make will be to the title, introduction and conclusion. You can also change the keywords throughout the piece to make them fit your website.

There are a few minor drawbacks to using PLR content. You have to watch for quality. Make sure you review some sample articles before you commit to buying a package. You will also need to avoid the temptation to use the content as it is.
However, even with these few considerations, PLR is an excellent source for content.

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